Immersive audio formats (Dolby Atmos Music and Sony 360 Reality Audio) Master audio quality (2,304 - 9,216 kbps) Minimal access to video content consisting of performances, documentaries, and interviews.Īvailable to college and High School students 16 years or olderĪvailable to all active and retired US Military personnelĪvailable to all active and retired EMS, EMT, Firefighters, and Police Officers Here’s a breakdown of those plans and what they come with: Each plan comes with four subscription types priced at discounted rates. Tidal offers two types of paid plans – Premium and HiFi. Tidal Plans and Pricing Tidal subscription plans. And with new management onboard (Square, Inc.), we can expect to see big changes in the future. As such, it’s possible that Tidal’s actual subscriber count is still within the 1-5 million range as of 2021.ĭespite this, Tidal remains one of the top choices for audiophile-level sound quality. It also didn’t help that Tidal posted a $55.3 million loss in 2019, likely testament to a dwindling subscriber base. At the time, the claim was met with much contention, particularly after the release of Kanye’s The Life of Pablo, wherein the album’s total streaming numbers didn’t add up to the total number of subscribers on the platform. The last time Tidal released official subscriber numbers was in 2016, when they supposedly hit 3 million paid subscriptions. But is it really worth the 20-dollar monthly investment? Let’s take a deeper look and find out! Today, Tidal is certainly one of the more expensive streaming apps, largely due to unique exclusive content and ultra hi-res audio. acquired a majority ownership stake with the goal of “finding new ways for artists to support their work.” By September 2015, Tidal reported having as many as 1 million subscribers, a number heavily contested later on. Tidal eventually launched in five more European territories – Belgium, Ireland, Finland, the Netherlands, and Luxembourg. In January 2015, Project Panther Bidco Ltd., a holdings company owned by rapper Jay-Z, stepped in and acquired the service for $54 million. The service first launched in the UK, US, and Canada in 2014. Tidal is a music and video streaming service initially owned by Aspiro, a Norwegian-Swedish tech company. We delve into Tidal’s strengths and weaknesses to see if this premium music streaming service is worth its hefty subscription price.
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